New Clothing Designer Alert

Today's You Have to Check Her Out: B.B. Dakota was founded in 1986, in Laguna Beach, California by Gloria Brandes, a Canadian fashion designer from Montreal. She married an American in 1984 and followed her new husband to southern California. Brandes brought her unique French sensibility to the clothes that she created, which set BB Dakota apart from the mainstream of Orange County surf and skate lines. The B.B. Dakota brand has been an insider's secret for many years with many devoted fans lining up outside the original B.B. Dakota store in Laguna Beach, which was a mission style 1930's era post office, for a chance to buy BB Dakota clothing. In 2005 the secret was out as many fashion editors began to publicize this small exclusive brand in editorials in national magazines. Today B.B. Dakota is available in many stores across the country and is focusing on smaller independent boutiques to keep the B.B. Dakota brand from becoming over-exposed.

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